When I last left off about collecting film posters I was discussing the basics of selecting a film poster, Now we are going to go into the nitty gritty of film poster collecting. Which is essentially where to buy them, how to spot real ones from fakes or restrikes, and other hidden costs. As you might have noticed last article I was listing some of the costs of original theatrical film posters underneath the poster like the $9,000 Breakfast at Tiffany's poster.
Like in any business when there is big money to be made you will have forgers out there trying to sell fakes to make good money, but at the same time sellers without alot of knowledge of posters possibly selling restrikes. So you need to know where to buy real ones at and signs to look for to spot originals.
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| NSS Stamp on back of Psycho poster |
The NSS posters would have certain marks on them to look for. Keep in mind the marks are different depending on the year the poster was printed. For instance in the 60's you could like at the backside of the poster and see the stamp. On the front side at the bottom you may see printer marks that have different meanings.
Below are some very common examples you will find
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| NSS Property Warning Label |
GAU is the printing label on most US posters until early 1983. This is usually a very small label you will see at the bottom of posters in the middle. Keep in mind the GAU logo changed a few times throughout the years. So make sure any pre 1983 film has this logo I will explain more in a minute.
The GCIU label film posters from 1983 onward had this label on them at the bottom. Don't buy any pre 1983 films with this logo on them at the bottom chances are you just bought a poster made for the video release or a re-release for the film. I've made this mistake, but you don't have to.
77/2 Rocky - Now this is another common thing to look for in a sense this number on the left is a serial number. The number on the left is symbolizing that Rocky was released in the year 1977 and was the second film to be released in that year. So what this number will tell you with film posters was this film poster for an original release or a re release say like a Gone With the Wind with RR68??.
Not every film poster is going to have these marks if the studios printed the posters themselves, but in most posters' cases they do from the mid 80s back. Now that you are armed with some knowledge now the time has come to buy your poster. Let me tell you not every seller is honest out there
You need to find some reputable dealers out there. The best place to find a reputable dealer is on learnaboutmovieposters.com or simply for short a LAMP approved dealer. A LAMP approved dealer has met the strong standards of LAMP and only sells original posters unless specified in the poster's description. You can also search their database and the database will let you know which approved dealers have the poster in stock to buy.
Some of these dealers have shops on Ebay as well to buy from. Keep in mind EBay does have alot of fake poster sellers out there as well. Thing to keep in mind is some of these sellers are expensive to buy from since they are approved by LAMP, but that does not mean you cannot approach them to see if you can get a better deal on a poster.To get better deals from sellers on posters, email the sellers and see if they are willing to work with you. There may be some damage on the poster that may require some clean up by a professional to be done. Maybe the color has faded some. There are all sorts of reasons out there deals can be made to obtain the poster of your choice.
In the end run your end goal is to hang the poster on your wall. Sometimes you just have to go with a damaged poster if you just can't afford a pristine copy. Do not let that stop you from buying a poster, I saved hundreds on my Batman the Movie poster by buying a damaged one that needed some work.
The poster was badly faded and had holes throughout the poster. Through painstaking work the restorer was able to breath life back into the poster.
Yes all posters are going to have some form of damage especially from the 80's back because most of them were folded. Which meant every time you unfolded and folded the poster more was being done to the fold lines and that is inevitable.
You are just not going to get around this damage and to some of you that may make 80's and back posters that are folded unappealing. You might not be able to stand the folds. Most posters before GCIU took over were folded. That is why I would be hesitant on buying any poster from 1982 back unfolded from the U.S.. There is a good chance that poster is a fake and not worth taking the risk.
The other thing to remember when taking a risk on a film poster that the older they get the more likely a film poster is to have acid burning going on. Essentially the film posters were made on cheap print and overtime can become discolored and a browning or blackening to the poster will occur. What this means is the chemicals are harming the poster and if you put that poster next to another poster then the burning can start happening to another poster. This is a buy at your own risk deal. I have no problem buying these posters, but also realize I could be putting another 150 to 350 into repair of the poster.So what I am essentially saying is you better be buying a valuable poster to justify putting the money into the poster to save it or you are going to being spending more than necessary. You should skip buying any rolled poster from about 1983 forward if extensive damage is done. Unlike the 82 posters and back alot of the posters from 83 forward started to be printed double sided. So in a sense buying a double sided poster requiring some work means that you could be hiding some of the identifying marks if at some point you try to resell making it hard to tell if the article is genuine.
Now that you have some tools to tell real from fakes and how to buy films posters from reputable dealers. Go out and have fun. I'll be finishing my last article next week on film posters restoration and framing.
As far as next film I am going to review it is a toss up between a few that were sent to me, but will either be Fassbinder's World on a Wire or will be Gangster VIP. If I go Gangster VIP that will mean a month of gangster film reviews and if I go World on a Wire that will mean a month of science fiction reviews.













